How much does a website cost for a trade in the UK?

“How much is a website?” is a bit like “how much is an extension?” It depends what you want, who builds it, and what it has to do. But you can get a proper sense of the numbers, and of what you should expect for your money.

The four ways to get a website

1. Build it yourself

Website builders like Squarespace and Wix give you templates you fill in yourself.

Squarespace UK plan	Billed yearly	Billed monthly
Basic	£12 a month	£16 a month
Core	£17 a month	£24 a month
Plus	£29 a month	£36 a month
Advanced	£79 a month	£89 a month

Squarespace’s pricing page, checked 2 October 2026. Wix shows its prices by location, so check its site for the UK figure.

Good for: trades who have the time and like doing it themselves. Watch out for: the words and the structure. Builders make a site look tidy; they don’t tell you what to put on it. A lot of DIY trade sites we see are a single page that never clearly says what the business does and where.

2. A freelancer

A self-employed designer builds it for you. One UK web designer’s 2026 price guide (mapletree.studio, 19 June 2026) puts freelance web designers at £500 to £4,000, depending on experience and how many pages.

Good for: a one-off site with a person you can ring. Watch out for: what happens afterwards. Who hosts it, who changes it, and can you take it with you?

3. An agency

A design company with a team. Agency prices vary far more than freelancers’: the same guide puts full-service digital agencies at £15,000 and up. Get two or three written quotes for the same brief.

Good for: bigger firms who want a bespoke design and more pages. Watch out for: paying for design polish that doesn’t bring in more calls. A beautiful site that’s slow on a phone or vague about what you do won’t earn its cost.

4. A monthly plan

Some companies build the site and charge a monthly fee that covers hosting and changes, often with no big upfront cost.

Good for: spreading the cost. Watch out for: the contract length, and who owns the site and the domain if you leave. Some plans mean you lose the site when you stop paying.

What actually changes the price

• Number of pages. A page for each service and each town is what helps you get found, and each one takes work to do properly.
• Words. Someone has to write them. Good, specific words about your trade and towns are worth more than a fancy design.
• Photos. Your own work beats stock photos every time, but someone has to take, pick and prepare them.
• Features. Booking systems, quote calculators and online payments add cost.
• Ongoing work. Hosting, the domain, updates, and changes when your services or prices change.

What any trade website should give you, whatever it costs

Price matters less than whether the site brings in work. Before you pay anyone, check it will do these:

1. Your trade and your town on the first screen, with your phone number one tap away on a phone.
2. Real photos of your work, not stock photos.
3. Real reviews, ideally your Google reviews.
4. A page for each main service and each main town you cover.
5. A short form for people who’d rather not ring.
6. Fast on a phone, where most of your customers will see it.
7. Owned by you: the domain in your name, and the site yours to keep.

What we have seen

Benny’s Barbershop had about 260 clicks a month from his Google listing to a website with 52 words, no prices and none of his 141 reviews. On a slow phone test it took 8.9 seconds to show its main content. The rebuilt site, live on 28 September 2026, shows it in 3.5 seconds and has his real prices, his reviews and booking on every page. Read the case study.

Questions to ask before you pay

• What’s the total cost in the first year, including hosting and the domain?
• Is the domain registered in my name?
• If I stop paying, do I keep the site?
• How long is the contract, and how do I cancel?
• Will you write the words, or do I?
• Will there be a page for each of my services and towns?
• How fast will it load on a phone, and how will you show me?
• Can I see sites you’ve built for other trades, and what they’ve brought in?

The last one is the most telling. Anyone can show you a nice design. Fewer can show you what their sites have actually done for the businesses that paid for them.

What we have seen

For A.P. Berrystone (a family firm: Adrian Berrystone is Tyler’s dad), a Swindon builder, 17 of his last 24 enquiries before 11 September 2026 came through the website we built him. Read his case study.

If you’re still deciding whether you need one at all, read does a tradesman need a website.

How we do it, and why it’s different

We don’t sell websites on their own. For the trades we work with, the website is one part of getting found and getting the work:

• Found: a website built to be called, with your real work, your reviews and a page for every service and town, alongside your Google listing worked every week and a review asked for after every job.
• Answered: every enquiry the site brings gets a reply in your name, and every quote is chased.
• Counted: every enquiry and every job won, so you can see what the site actually brings in.

There’s no upfront cost. You pay nothing until you’ve won £500 of work through us; after that it’s from £500 a month, with no contract and 30 days’ notice. The website and domain are yours to keep once you’ve been with us 90 days or paid a first invoice. You can see the sites we’ve built, and what each has brought in, on our work page, and the free check shows where you stand on Google today.